Edward G. Bunting - DCGU Past President
It is with great sadness that we share the news that Edward Bunting our longest serving Past President passed away at the weekend at the age of 84. Edward joined the County Executive in 1974 and in the years since has been Chairman of Coaching, County Captain and County President. Add these honours to many more at his beloved Seaton Carew GC, the Teeside & District Union, Northern Counties Golf Union as well as his membership of the R&A and it is easy to understand why he will be remembered with both great fondness and much respect for all he has given the game of Golf.
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Following the increased demand for golf club membership and participation over the summer, the focus must now turn to retaining members through the winter into next season and the potential cycle of lockdowns.
As the first in a series of Club Education webinars that the DCGU is hosting over the winter months, the DCGU are hosting a Membership Retention webinar on Wednesday 25th November, at 2pm delivered by Golf Unlimited Marketing Consultant Jane Carter.
Jane will lead a thought-provoking session and offer practical ideas on how golf clubs should manage their most important income stream, their membership subscriptions! The webinar will cover topics including:
- Understanding how Covid-19 and lockdowns impact renewals
- Knowing your ‘at risk’ members
- Improving your membership renewal process
- Communication in the build up to renewal
- Understanding why members will and won't renew
- Where and how to invest in membership retention long-term
- Managing membership demand in 2021
Jane has been providing marketing support, specialising in membership recruitment and retention, to golf clubs for the past decade. She has worked with proprietary and private member clubs of all shapes and sizes, and is one of the go to industry experts for club education on this subject.
Please forward this email onto any key decision makers within the management of your club who would benefit from joining us. We do expect demand to be high for this important subject so please sign up today using the link below:
For any queries, please contact the County Secretary at email@example.com